This morning, Japanese developer and publisher CAPCOM announced that its brand-new sci-fi intellectual property, PRAGMATA, is off to a great start, having sold more than 1 million units in its first 2 days on the market. In the press release, CAPCOM noted that the IP (which has been in development for a long time) was crafted by a team of younger developers who successfully created an innovative gameplay experience by fusing action gameplay with puzzle elements (the real-time hacking mini-game). To offset the lack of a pre-existing fanbase or brand recognition, CAPCOM implemented a series of marketing initiatives that paid […]
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