Take-Two Interactive CEO Strauss Zelnick was recently featured on CNBC’s Squawk Pod to discuss the upcoming launch of Rockstar’s GTA 6 and the partnership with Netflix. When talking about Grand Theft Auto 6, Zelnick alluded to the fact that the game could have been priced even higher (as analysts have long discussed and fans have feared), but ultimately, Take-Two and Rockstar aim to always overdeliver on value. So, we’ve established an $80 price point and a $100 price point for the regular edition and the Premium Edition of GTA 6. And I think most people felt that if we wanted […]
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