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Ubisoft CEO Blames Star Wars Outlaws Failure on the IP, Says No Game Can Be Supported Forever

Yves Guillemot Ubisoft

Ubisoft CEO Yves Guillemot answered several questions during the company’s General Meeting 2025 held earlier this month (a recording is available here, though you’ll have to register first to access it). The executive addressed hot topics related to Ubisoft, such as the commercial failure of Star Wars Outlaws, which he blamed largely on the IP’s current woes: For Star Wars Outlaws, we didn’t reach our sales targets. The game suffered from a number of items. First, it suffered from the fact that it was released at a time when the brand – the brand that it belonged to – was […]

Read full article at https://wccftech.com/ubisoft-ceo-blames-star-wars-outlaws-failure-on-the-ip-says-no-game-can-be-supported-forever/